Recruiting new people is exciting. But, the additional costs that come along with it? Not so exciting.
In fact, these costs can be dreadful if you have not planned a recruiting budget to keep a bull’s eye on your overall costs.
That’s what we have:
A recruiting budget is the financial plan adopted by businesses and human resources teams to manage all the expenses related to hiring processes. This includes:
For example, if your organization invests in job posting platforms, and recruitment tools like skills assessment and video interview software, and conducts employer branding events, then you need to calculate the overall costs for these activities.
These activities are handles by the HR department. A specific amount of money is allocated to each HR manager for these activities. They need to inform the HR department before making these investments so they can approve them and keep in the records.
Drafting a recruitment budget goes beyond just looking at how much you want to spend on job ads. Consider the following critical components:
Job advertising: Allocate funds for platforms like LinkedIn, job boards, and niche industry sites.
Recruitment technology: Include costs for Applicant Tracking Systems (ATS), AI recruiting tools, and other software that streamlines the process.
Talent sourcing: Set aside funds for strategies such as headhunting, talent pools, and referral programs.
Candidate experience: This encompasses costs related to improving the interviewing experience, like travel reimbursements, meals, or gifts for candidates.
Training and onboarding: Consider the resources needed for onboarding new hires, including training programs, workshops, and materials.
Background checks: Budget for third-party services that conduct background verifications, drug tests, etc.
Recruitment events: Whether it’s hosting job fairs, attending university recruitment drives, or setting up booths at industry conferences, there are associated costs.
Agency fees: If you’re using a recruitment agency or external consultants, their fees need to be accounted for.
Internal costs: Think of HR salaries, office supplies specific to recruitment, and other overheads.
Miscellaneous and contingency: Always set aside a portion of your budget for unforeseen costs or opportunities that might arise.
The primary expense for any organization: its employees. Before starting with the math, get on board all the managers to understand their requirements in terms of new hires in the coming year.
Circulate a sheet similar to the following one and ask all stakeholders to fill it. This will help you understand how many new hires they may need in the coming year.
Based on this data, the recruitment cost analysis can be done more accurately.
Team/Qtr | Q1 | Q2 | Q3 | Q4 | Total |
Engineering | 12 | 22 | 14 | 19 | 63 |
Sales | 6 | 7 | 12 | 3 | 28 |
Operations | 2 | 4 | 4 | 1 | 11 |
Marketing | 3 | 9 | 14 | 7 | 33 |
Administration | 5 | 8 | 8 | 4 | 25 |
Along with these number, you will need
According to Sharon Jautz, Head of HR, WGSN
Not accounting for the length of time role will stay open. I have a rule: If you have met with at least 10 candidates and the role is still open, you need to reevaluate the role, decide if you need it and reevaluate your interviewing criteria.
Along with these numbers, what is needed to be taken into account is the turnover rate for each team and for the organization. The HR team needs to have a good understanding of how many employees would be leaving the organization in a particular year.
So, if the turnover rate is 10% and your total employee count is 2000, it means that 200 employees would be quitting the company next year. Hence, if you are looking to hire 160 new employees (from the above table), your actual count increases to 360. 200 for employees who have quit and 160 new employees.
Going back to past few years number and calculating turnover (If you do not have the number refer to average turnover over rate for industries from the web) for each team, give you an exact measure of the number of hires you would be hunting for in the coming year.
Recruitment costs refer to basic expenses associated with the hiring and recruitment process. These expenses are mostly recurring and often billed early in the year.
This cost may vary for each organization, but you have to consider common expenses across boards to have rough estimates.
Look at the following sheet to understand better.
Also read: Nirvana Solutions uses HackerEarth Assessments to Reduce Cost Per Hire by 25%
Fixed cost are costs associated with your recruitment process happens yearly and is usually processed in an orderly manner like salaries, partnerships, recruitment agencies, etc.
As Neil Williams from AVI-SPL says
I found that fees associated with events such as job fairs including air travel and lodging can be easily missed. Remember to think of each event from start to finish and all the necessary logistics involved.
Technology is a great enabler. As HR evolves with enabling technologies like talent assessment software and video interviews, companies can expect better recruitment and overall management.
While candidate sourcing is managed by multiple agencies, job portals, and social channels, it is imperative you evaluate candidates on the right parameters. Coding assessment tools like HackerEarth Assessments helps reduce hiring costs by 10X.
Companies have also been using HackerEarth talent assessment software for university hiring by evaluating candidates remotely—reducing large cost (travel, stay, man-hours, etc.) associated with campus placement.
Also read: 5 Best Practices for an Effective Hybrid Campus Hiring Strategy
While assessing candidates can be managed by technical interview software, an organization should evaluate the candidate in person before selection. However, candidates are often scattered across the globe and the cost associated with their travel becomes too high. This is where video interview software like EasyHire and Kira Talent comes in.
HackerEarth’s coding assessment software is accompanied by video interview software called FaceCode, which helps you assess candidates on their real-time coding skills while interviewing them. Since these features are bundled, there are more savings to be had!
A background check is an essential service used by organizations to verify a candidate’s credibility. Major global organization work in this field and charge relatively high fees in verifying all the relevant information.
With the increasing usage of social media and networking, referral hiring is a good way to save on the background check service. Calculate the cost accordingly.
Candidate pre-boarding has evolved a lot over the last few years. With multiple options in hand, candidate ghosting has been a major menace for the recruiters. It is extremely essentials to keep your candidates way before joining, helping them understand their role, responsibility, and progression.
Companies using pre-boarding software have seen reduction in drop-off by more than 45%. Some of the top pre-boarding software available are Beamfox, BoardOn, Talmundo.
Application tracking systems have not evolved much since their inception in the mid-90s. But due to high dependency on them, most of the organizations still prefer to have a good part of their expenses dedicated to ATS.
Application tracking systems help follow the entire journey of a candidate, from sourcing, interviewing, joining, to exit. Some of the top ATS across the globe are Taleo, Greenhouse software, iCIMS, JobVite.
Also read: Remote Work and Recruitment: An ATS Story
Tying in the ROI on the unexpected expense with the broader strategic HR and/or organizational plan helps get stronger buy-in for unexpected added costs
Ensure you make allowances for miscellaneous expenses that pop up frequently in your hiring cycle. A few expenses relate closely to the internal campaigns you decide to run with referral bonuses taking up the major chunk.
Next, average out all incentives paid in the last two years to have an approximate idea about the budgeting for incentives to be rolled out in the appraisal cycle. It is essential to keep a check on inflation and the industry-standard before zeroing in on a certain amount.
Some companies regularly offer bonuses to their employees, sometimes in the festive season or when the business has had a great year. Discuss with the leadership on the target goals, and any bonus roll-out in case targets are achieved.
And the most important step, calculate the cost per hire before finalizing the budget. If you have a previous budget to refer to the cost per hire for earlier years, then calculate expected expenses for the coming year.
According to Neil Williams, HRBP, AVI-SPL
Calculate it by adding the actual recruiting expenses from last year and divide by the number of hires you made. Then, multiply your average cost per hire by the number of hires you plan to make this year. Add all projected internal and external costs.
The basic formula for cost per hire is
Cost per hire = Internal Cost + External Cost / Total Number of Hire
Make sure that your cost per hire should not increase exponentially for any given year and should be in sync with inflation, revenue growth, and a number of hires.
Here are some tips for managing your tech recruitment budget effectively throughout the year:
Make sure that your cost per hire should not increase exponentially for any given year and should be in sync with inflation, revenue growth, and a number of hires. Download a sample budgeting sheet for the coming recruiting year.
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