The last couple of years transformed how the world works and the tech industry is no exception. Remote work, a candidate-driven market, and automation are some of the tech recruiting trends born out of the pandemic.
While accepting the new reality and adapting to it is the first step, keeping up with continuously changing hiring trends in technology is the bigger challenge right now.
What does 2024 hold for recruiters across the globe? What hiring practices would work best in this post-pandemic world? How do you stay on top of the changes in this industry?
The answers to these questions will paint a clearer picture of how to set up for success while recruiting tech talent this year.
7 tech recruiting trends for 2024
Recruiters, we’ve got you covered. Here are the tech recruiting trends that will change the way you build tech teams in 2024.
Trend #1—Leverage data-driven recruiting
Data-driven recruiting strategies are the answer to effective talent sourcing and a streamlined hiring process.
Talent acquisition leaders need to use real-time analytics like pipeline growth metrics, offer acceptance rates, quality and cost of new hires, and candidate feedback scores to reduce manual work, improve processes, and hire the best talent.
The key to capitalizing on talent market trends in 2024 is data. It enables you to analyze what’s working and what needs refinement, leaving room for experimentation.
Trend #2—Have impactful employer branding
98% of recruiters believe promoting company culture helps sourcing efforts as seen in our 2021 State Of Developer Recruitment report.
Having a strong employer brand that supports a clear Employer Value Proposition (EVP) is crucial to influencing a candidate’s decision to work with your company. Perks like upskilling opportunities, remote work, and flexible hours are top EVPs that attract qualified candidates.
A clear EVP builds a culture of balance, mental health awareness, and flexibility—strengthening your employer brand with candidate-first policies.
Trend #3—Focus on candidate-driven market
The pandemic drastically increased the skills gap, making tech recruitment more challenging. With the severe shortage of tech talent, candidates now hold more power and can afford to be selective.
Competitive pay is no longer enough. Use data to understand what candidates want—work-life balance, remote options, learning opportunities—and adapt accordingly.
Recruiters need to think creatively to attract and retain top talent.
Recommended read: What NOT To Do When Recruiting Fresh Talent
Trend #4—Have a diversity and inclusion oriented company culture
Diversity and inclusion have become central to modern recruitment. While urgent hiring can delay D&I efforts, long-term success depends on inclusive teams. Our survey shows that 25.6% of HR professionals believe a diverse leadership team helps build stronger pipelines and reduces bias.
McKinsey’s Diversity Wins report confirms this: top-quartile gender-diverse companies see 25% higher profitability, and ethnically diverse teams show 36% higher returns.
It's refreshing to see the importance of an inclusive culture increasing across all job-seeking communities, especially in tech. This reiterates that D&I is a must-have, not just a good-to-have.
—Swetha Harikrishnan, Sr. HR Director, HackerEarth
Recommended read: Diversity And Inclusion in 2022 - 5 Essential Rules To Follow
Trend #5—Embed automation and AI into your recruitment systems
With the rise of AI tools like ChatGPT, automation is being adopted across every business function—including recruiting.
Manual communication with large candidate pools is inefficient. In 2024, recruitment automation and AI-powered platforms will automate candidate nurturing and communication, providing a more personalized experience while saving time.
Trend #6—Conduct remote interviews
With 32.5% of companies planning to stay remote, remote interviewing is here to stay.
Remote interviews expand access to global talent, reduce overhead costs, and increase flexibility—making the hiring process more efficient for both recruiters and candidates.
Trend #7—Be proactive in candidate engagement
Delayed responses or lack of updates can frustrate candidates and impact your brand. Proactive communication and engagement with both active and passive candidates are key to successful recruiting.
As recruitment evolves, proactive candidate engagement will become central to attracting and retaining talent. In 2023 and beyond, companies must engage both active and passive candidates through innovative strategies and technologies like chatbots and AI-powered systems. Building pipelines and nurturing relationships will enhance employer branding and ensure long-term hiring success.
—Narayani Gurunathan, CEO, PlaceNet Consultants
Recruiting Tech Talent Just Got Easier With HackerEarth
Recruiting qualified tech talent is tough—but we’re here to help. HackerEarth for Enterprises offers an all-in-one suite that simplifies sourcing, assessing, and interviewing developers.
Our tech recruiting platform enables you to:
- Tap into a 6 million-strong developer community
- Host custom hackathons to engage talent and boost your employer brand
- Create online assessments to evaluate 80+ tech skills
- Use dev-friendly IDEs and proctoring for reliable evaluations
- Benchmark candidates against a global community
- Conduct live coding interviews with FaceCode, our collaborative coding interview tool
- Guide upskilling journeys via our Learning and Development platform
- Integrate seamlessly with all leading ATS systems
- Access 24/7 support with a 95% satisfaction score
Recommended read: The A-Zs Of Tech Recruiting - A Guide
Staying ahead of tech recruiting trends, improving hiring processes, and adapting to change is the way forward in 2024. Take note of the tips in this article and use them to build a future-ready hiring strategy.
Ready to streamline your tech recruiting? Try HackerEarth for Enterprises today.